About
I'm Croatian, and I've lived in three countries so far. Copenhagen is home now, which is a strange choice for someone who loves sunsets.
I loved warm skies, good white wine, and long dinners with friends long before I moved here so Copenhagen hasn't converted me to anything, I just import the feeling when I can and complain about the weather the rest of the time.
What I actually get excited about is a topic someone's already given up on explaining. Say "no one really understands this" or "it's too technical" around me and you've basically issued a challenge.
I like learning things I'm not naturally good at yet. It's a slower kind of fun, but it's the only kind that sticks. (I think)
What else?
Outside of work, I split my time between things that move me and things that make me think. Pilates, reformer, HIIT, and boxing cover the moving part. On the thinking side, I read across everything: social history, women’s health, the future of AI, financial education, change management, culture, and politics.
Travel and food are non-negotiable, and so is a good glass of white wine. I also never say no to brunch with friends or spending time with the people I’ve known since I was a kid, which is its own different kind of good. I listen to a lot of podcasts on women’s health, wellbeing, and cycle syncing.
Professionally, I don’t think I ever stop pulling apart other people’s campaigns, new ones and old ones alike. I’m a little obsessed with the storytelling concept, mostly because it proves something I already believe: no matter how “dry” or technical the subject, you’re still just talking to people.